SS21 lookbook photoshoot.
Full body, detail and portrait shots of the SS21 collection _INSTINCTS (8)* from ISO. POETISM. Being the first in-studio photoshoot for the brand, the project involved concept development on how to bring identity into a white-wall-studio, as well as construction of the photo set. The set is based on the idea of how objects stand out from a white infinity backdrop, and then applied with enough brand identity to create the correct atmosphere. The lookbook is part of the SS21 INSTINCTS CARE PACKAGE.