ISO. POETISM VISUAL IDENTITY
Visual identity for ISO. POETISM.
The identity includes: – Logo – Alt. Logo – Neck labels – Hang tag – Lookbook design – General guidelines for using visual elements As TOBIAS BIRK NIELSEN was looking into new directions for the brand, they decided to use the pseudonym “ISO. POETISM”. With this new direction and pseudonym, the brand was in need of a revised visual identity. Springing from the original TBN identity, the ISO. POETISM identity adds more graphic and decorative elements, in the form of graphic patches and an alternative, more playful, logo.
Michael C. Madsen is a graphic design & photographic studio, working mainly in the fields of fashion, culture, arts and music. We work internationally with
IMAGE MAKING: stills
CGI, as well as
concept creation. The studio is currently based in:
Feel free to contact us for a non-binding talk, about how we can help your brand in a strong and visually pleasing direction: contact[at]mcmd.dkSELECT CLIENTS:
"THE CENSORED EXHIBITION" Copenhagen Photo Festival Copenhagen, Denmark 2021
"MIRAGE CLUB" Gallery 24 BEAUBOURG Paris, France 2018